This project was born in 2011 by two friends, Laura & Kira, who came together with an idea. We started with a single product, developing a mystical and natural concept, to exalt the treasures of the earth and tell the story behind each one of them. The wonderful world of minerals and stones captured our attention, the symbolism we found along the way and our romantic and simple look ended up building this story that we call INNATA.
Innata derives its name from the word innate, which means "that which comes by nature with each one of us.”From our beliefs, we understand this as the inheritance we receive from the universe knowing that we are all connected as an energy system that makes us all one. We find in the gemstones those little treasures that make us understand the connection we have with the earth, the same minerals in the stars are the ones present in our bones. We also find signs of the universe in the symbols that surround us where everything has a purpose and a reason to be. We believe that magic exists and messages from the universe do too. We are here to read them, understand them, and materialize them through each of our treasures.
